From her childhood she discovered another passion for plants, more particularly the four-leaf clover, symbol of luck.
She promises herself one day to realize her dream, that of creating her fashion brand and revisiting the image of the clover, in order to make it her signature.
Mehdi Josiane grew up in CAMEROON in YAOUNDÉ, she arrived in FRANCE at the age of 16 and settled in TOULOUSE.
She will draw her inspiration from her emotions, her family, her sensitivity, from the world of fashion, drawing inspiration from major French luxury houses, from Paris, capital and city of love, music, reading, touch, art, gastronomy and French culture.
Mehdi Josiane will make his hypersensitivity his strength and will work for years on each of the details of his collections. She dreams of creating her clothing brand, and embarks on the adventure with the conviction that a dream allows you to be who you are, and kisses you when you need it, to tell you that you are fine.
Made in Italy, BELVANFF clothing combines art and material to make timeless and affordable pieces.
Limited edition collections, produce better, produce less is the key to better fashion and a better world.
All our garments are washable at low temperature 30°C, to take care of the environment and at the same time reduce the energy consumption that is used in the maintenance processes.
One day someone told me you will never succeed in fashion, you are too sensitive, you have no skills in this area, the fashion world is not for you… Today today I thank this person whose words made me stronger and allowed me to be more creative, passionate, sensitive, and whole.
I’m proud of who I am, and I’ll always be the same.
Never lose the one thing that keeps you alive: HOPE
Belvanff was born from a desire to make fashion more accessible, the style embodied in quality clothes, with a timeless and elegant cut, to meet a desire for current fashion. The Belvanff clothing line has been thought out and created for you.
Our pieces are designed to adapt to different styles, urban, casual, elegant or casual-chic.
Belvanff and its clover come in a multitude of collections, made in Europe in small quantities, for a more sustainable fashion.
The BELVANFF brand offers you a unique fashion experience through the imagination of its creator, Mehdi Josiane.
Elegant limited edition collections, made in small quantities in Europe (Italy), for unique urban and casual-chic. looks
The Belvanff spirit is the meeting between the love of design, fashion, the marriage of elegance and style.
for all our products
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of all our products